Plan For The Film Poster

Landscape Plan

Portrait Plan

Plan For The Magazine

Magazine plan 1

Magazine plan 2

Deconstruction Of Film Posters

Portrait Posters:

Hatchet Poster 

• Review at the top of the picture
• Central image is a prop - not conventional 
• Plain back background and light reflections off of the hatchet draw the attention to it 
• Title and tag line are under the central image - more focus on the prop then the title
• Information about cast and crew etc at the bottom of the poster

Orphan poster 

• Tag line at the top of the poster
• Main image is a head shot of the main character 'Esther' - conventional 
• Plain green background and light illuminating behind Esther highlighting her and drawing attention to her
• Title and another tag line underneath the central image 
• Release date 
• Very small information at the bottom of the page 

What these posters have in common:

• One central image
• Plain Background
• Title and tagline under the central image

Landscape Posters:

Inbred Poster

• Main image is a location
• Large bold title in the top centre of the page
• Tagline is central in the bottom half of the page
• Information about cast and crew etc is underneath the tagline

Let Me In Poster

 



• Central main image
• Large bold title in the centre of not only the page but the image too
• Tagline is smaller underneath the title
• Information about cast and crew etc is under the tagline  

 What these posters have in common:

• One main image
• Large bold title in the centre of the page
• Smaller tagline underneath the title
• Information about cast and crew at the bottom of the page  

Deconstruction Of Film Magazine Front Covers

• Large bold title
• Website, issue and price underneath the title
• Information about what is featured in the magazine surrounding the title, on first half of the page
• Smaller images illustrating the information at the top of the page
• Large central image
• Information about the main image is located on the actual image
• Barcode in the bottom right
• One colour scheme: white and blue - matches the main image

• Large bold title
• Small images also featured
• Website underneath the title
• Large image, positioned more to the left of the page
• Information about the film is located on the main image
• More information about what is inside the issue is placed around the central image
• Barcode is in the bottom right

What these front covers have in common:

• Large bold title
• Website underneath the title
• Large image displaying main film  
• One colour scheme
• Small images also featured   
• Information about the film is located on the main image  
• Barcode is in the bottom right

Film Magazine Research

Film magazines tend to feature information about both new and old films. The majority of the readers tend to be male due t them being image heavy - something that has been proven to appeal more so to men as opposed to women, and film fanatics.  

• Clearly displayed large title
• Close up main image of actor/s
• Suitable colour scheme (usually dark primary colours) with similar theme to the magazine
• 3 or 4 Subtitles
• Price
• Barcode
• Actors, actresses and directors names to draw people in
• Second largest size information: the name of the film
• Additional information at the top of the page, such as free posters, competitions etc

Film Poster Research

The aim of a film poster is to advertise the film. The film posters tend to be displayed inside and outside of cinemas, at bus stops, on billboards, in magazines and newspapers, on websites, leaflets and DVD packaging. There are a variety of different sizes that the posters are printed in, which in turn varies for different countries. For the UK there is the Quad which is in landscape format and measures 30 inches by 40 inches (762x1020mm). The Double crown which is in portrait format measuring 20 inches by 30 inches (508x762mm). The One-sheet which is again portrait and but measures size 27 inches by 40 inches (686x1020mm). Finally, the Three sheet, which is also portrait format but measures size 40 inches by 81 inches (1020x2060mm).

There are three types of film posters: the teaser poster, character posters and the main poster. A teaser poster is an early promotional poster that only contains a basic image or design in order to not reveal too much information about the film. Occasionally a tagline may be included. Its purpose is to create awareness and enthusiasm before the films release. Character posters are issued when the film has an ensemble cast. There would be several posters each featuring a different main character individually. They usually contain the name of the actor and/or the name of the character. There is also the possibility that it may included a tagline specifically for that character. The final type is the main poster. This contains more information about the film that the other two types and features an image of the main actors, a large title, tagline, release date. Also featured (usually in the billing block at the bottom of the poster. The billing block, also known as a 'one sheet' is usually written in a highly condensed font, contains the credits for the film)  production information, actors names and the distributors etc